ABOUT One Method
- Web site: http://onemethod.com/
- Contact: 416.649.0180
- E-mail: ideas@onemethod.com
- Address: 135 Liberty Street, Suite 201Toronto, ON M6K 1A7
ABOUT OSteve Miller,VP Creative Director
- CONTACT: steve@onemethod.com
delicious.com/thatstevemiller
- joined 6 years ago
- now down in Liberty Village
- started out working in Retail as a Sales Guy for years (Gap, door to door sales, etc)
- musician - The Rustic Gomers
- business commerce - Marketing
- a suit person - Grapheme/Koo (branding design firm) - they are now Identica
- copywriter - BBDO (started with song writing and then at BBDO) - works with Proximity. He wrote commercials, print ads, etc.
- best friends with Mike Keller from AmoebaCorp
DIGITAL + DESIGN = ONEMETHOD
DIGITAL:
websites
ads (banner ads) - don't do this too much
mobile media - apps, nokia (obi)
social media - hobnob (interactive agency - media strategy) then blogs, backgrounds for twitter etc
digital content - video work, online, online stores
motion design - integrated into sites and videos
websites
ads (banner ads) - don't do this too much
mobile media - apps, nokia (obi)
social media - hobnob (interactive agency - media strategy) then blogs, backgrounds for twitter etc
digital content - video work, online, online stores
motion design - integrated into sites and videos
DESIGN:
branding
ads
print design
interior design - they designed their office (wow) and http://www.lucienrestaurant.com
strategy
curriculum - training for web apps
branding
ads
print design
interior design - they designed their office (wow) and http://www.lucienrestaurant.com
strategy
curriculum - training for web apps
TIPS AND KNOWLEDGE FROM THE GREATS
Resumes: You're creative. Be creative.
Resumes: You're creative. Be creative.
make it look awesome (you have 2 minutes to make a first impression)
Interviews (dos and don'ts): DOs
Interviews (dos and don'ts): DOs
make your portfolio website the best website you can make
SITE (50%)
- presentation!
- brief / rationale
- talk about the brief you were given, or talk about why you did what you did.
- you need to be able to SELL your work
- presentation!
- brief / rationale
- talk about the brief you were given, or talk about why you did what you did.
- you need to be able to SELL your work
YOU (50%)
- First 5 minutes of an interview is KEY (the handshake, your look, how you present yourself)
- speak intelligently
- no suit / no tshirt
- take comments about your work with a grain of salt
- First 5 minutes of an interview is KEY (the handshake, your look, how you present yourself)
- speak intelligently
- no suit / no tshirt
- take comments about your work with a grain of salt
YOU ARE ONLY AS GOOD AS YOUR WEAKEST PIECE
- if it's not fantastic, take it out
- if it's not fantastic, take it out
WHAT the Creative Director Is
- Creative thinker
- Strategic thinker
- Presenter (must be prepared and informed and be a little bit of a performer)
- Performer
- Great Communicator (written and verbal - between you and vendors, clients, other designers, accounting, coders etc)
- Client Relator
- Marketeer
- Creative thinker
- Strategic thinker
- Presenter (must be prepared and informed and be a little bit of a performer)
- Performer
- Great Communicator (written and verbal - between you and vendors, clients, other designers, accounting, coders etc)
- Client Relator
- Marketeer
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